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B2B Blog
Post-Layoff Recovery
Layoffs are bad news for everyone. Be kind to each other and get ready for the next adventure.
Democratizing Technology
Even the most creative science fiction writers of the 1960s could not imagine the kinds of devices that are commonplace today.
B2B Writing, Explained
Start with a deep understanding of your message and your audience, and add keyword research. Now write, edit, re-write, edit…and repeat.
Holy Smartphone
This little device keeps me connected, to work, friends, family, news, games, and more. But one day every week, it’s time to hang up the phone.
Contract to Hire
I’m an employee again. It’s different, and unexpected. I love my job.
Share the Love
Even when you’re working remotely, you can still be a close friend. Show your friends some love. It doesn’t cost anything, but it means so much.
Quarterly Review
Starting an independent business is both liberating and scary. I love the work, and I’m proud of the results.
Don’t Get Oysgezoomt
Exhausted by back-to-back videoconferences? Now there’s a word for that.
Logo: Go or No-Go?
I have implemented plenty of branding campaigns, and I’ve set up a couple of professional-looking websites, but I haven’t had the occasion to design a logo. I decided to practice on myself.
Brain Disorder or Superpower?
“Neurodiverse” is the latest term used to describe people whose brains are wired differently. Most are somewhere on the autism spectrum or they have ADHD. One of these conditions can be a blessing or a curse. For me, it’s both.
