B2B content that speaks human and gets found by search engines

Let’s say you have a technologically sophisticated product or service. It’s the best, by any measure: speeds and feeds, complex algorithms, artificial intelligence, all the glorious details. Your competitors are envious.

Unfortunately, most of your customers and prospects couldn’t care less about any of that.

Good content doesn’t have to be complicated.

Do yourself a favor. Keep your engineers and programmers away from your marketing content. Let them do their jobs, and hire a B2B content development expert — someone like me — to write your web pages, video scripts, email campaigns, white papers and spec sheets.

Results-driven tech marketing, in plain English

I’ll take the engineers’ dense techno-jargon and translate it into compelling, SEO-friendly language. The end result is a description of your product’s unique business benefits, in plain English.

The descriptions will resonate with the humans who actually buy from you. And they’ll be able to find you easily, because search engine robots will pick up the top-performing keywords and phrases infused seamlessly into each webpage.

Generate leads, build share of wallet

Good content turns your ho-hum website into an effective lead-generation engine, building your share of mind — and share of wallet — among your best customers and prospects.

I’ve been there, and I’ve done that. Get in touch, and I’ll do it for you.

Add an SEO-friendly, human voice to your content.

Don’t wait another day to improve your SEO results.